gender equality ,
esg investing companies , creating sustainable business model , sustainable logistics supply chain management , circular economy and sustainability , women empowerment
The Team - Associate Consultants
Karime Abib
AdvantiKA's Founding Partner & Key Consultant
Industrial Engineer
MBA & Sustainable Business Advanced Studies Master
Affiliated B Leader, Champion & Adviser
Sustainable Supply Chain Expert
Inner Development Goals Ambassador
Marco Buscemi
Associate Communications Consultant
Entrepreneur
Marketing Communications & Sustainability Expert
David Perry
Associate Coach
Former Software Developer at Silicon Valley
Entrepreneur
High-Performance Coach
Certified Ontological Coach
Thaís Blanco
Associate Consultant
Culture Transformation Expert
Certified Coach
Certified Board Member
Elis Conde
Associate Sustainability Consultant
Entrepreneur
Master (MSc) Social Responsibility & Corporate Sustainability
B Leader
GRI Certified Specialist
Impact & Sustainability Reporting Specialist
VISION
Every business can be a beacon of sustainability, collectively forging a future where prosperity is intertwined with harmony, enriching the world for generations to come in equity and sustainability.
MISSION
At Advantika, we are dedicated to supporting businesses and professionals leading the transition towards a regenerative economy where businesses thrive in harmony with nature. Our mission is to empower organisations through experiential journeys, training, coaching and advisory that integrate circular principles, fostering economic success while advancing environmental stewardship and social responsibility.
We champion positive impact from within, guiding companies to embrace responsible leadership as the cornerstone of their decision-making. By advocating for a culture of interdependence, innovation, and ethical practices, we commit to a vision of a thriving economy for all. Our approach ensures that sustainability transcends traditional thinking, embedding systemic understanding as a fundamental aspect of responsible business strategies.
In partnership with our associates and clients, we are shaping a future of continuous prosperity and resiliency for a thriving society on a healthy living planet.
AdvantiKA is a B Corp™
OUR CORE VALUES
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Harmonious Synergy: At our core, we champion the harmonious convergence of PEOPLE and PLANET. It's the rhythm of balance that guides our every endeavor.
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Trust's Cornerstone: For us, TRUST is the cornerstone upon which fruitful collaborations are built. We're staunch believers that openness, sincerity, and the alchemy of effective teamwork forge the unbreakable bonds of trust. It's a cycle that feeds our progress, and without it, the foundation of sustainable business is mere sand.
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Evolving Excellence: Embracing the spirit of continuous IMPROVEMENT, we navigate toward enduring and enriched outcomes. We're all about weaving short-term gains into the tapestry of long-term prosperity for all our stakeholders. One day at a time, we're stitching a legacy of progress.
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Purposeful Intent: Our faith in INTENTION propels us. We're firm believers that the choices we make today not only empower success now but also craft a brighter tomorrow. Our actions reverberate through the ages, casting a legacy that generations will celebrate.
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Champions of Equality: We wave the banner of EQUALITY high and proud. For us, it's not a checkbox; it's the essence of everything we undertake. Regardless of race, gender, disability, faith, orientation, or age, we advocate equality. Every individual's potential is colossal, and this belief guides us toward creating extraordinary value for all.
ABOUT THE FOUNDER
MBA with Advanced Studies in Sustainable Business
BSc in Industrial Engineering | Six Sigma Black Belt
B Corp Advisor & Affiliate B Leader
APICS CPIM Supply Chain Professional
Former Consultee, Global Logistics Emissions Council (GLEC)
Trained Ontological Coach & Meditation Teacher
Inner Development Goals (IDG) Ambassador
KARIME BRECAILO ABIB
My work is grounded in meaningful growth, deliberate change, and enabling others to act with clarity and responsibility. From leading teams to designing responsible business models, my focus has remained consistent: translating complexity into decisions that create lasting value.
I began my career in supply chain and operations, moving from technical roles into strategic and executive leadership. Over time, I led diverse teams across factories, warehouses, and corporate environments, working closely with engineers, managers, and executives. Throughout these roles, I focused on building high-performing teams and strengthening decision-making under real operational constraints.
Alongside leadership responsibilities, I developed processes, frameworks, and strategies that helped organisations align performance with responsibility. This work naturally positioned me at the intersection of business strategy, sustainability, and change — influencing senior management, boards, and market leaders, and shaping my path as a responsible business designer.
During nearly two decades at Unilever, including roles as Head of Supply Chain and Sustainability Officer, I worked on integrating sustainability into core business operations. Contributing to the implementation of the Unilever Sustainable Living Plan within Operations, Supply Chain, and Logistics — during the period when it was led at group level by then-CEO Paul Polman — gave me practical insight into how responsible business is built and sustained in complex organisations.
A defining part of my journey has been mentoring and developing others. Supporting managers, accompanying board members, and helping women step into leadership roles has shaped how I approach leadership development today: practical, grounded, and focused on responsibility rather than role or title.
My work also integrates inner development. Mindfulness, self-awareness, and reflection inform how I design leadership and decision processes, helping balance performance with human depth. Colleagues often describe my style as purposeful and direct. I work through questions rather than prescriptions, encouraging focus, critical thinking, and ownership.
Today, my work brings together strategy, systems thinking, and implementation. I collaborate with leaders and organisations to design responsible decisions and turn them into action — with clarity, discipline, and respect for real-world constraints.
COMPANY HISTORY
2026
AdvantiKA undertakes a strategic repositioning of its delivery and service models. Building on eight years of practice, the company sharpens its focus on decision-making, experiential change, and applied learning, while formally integrating its showcasing and ecosystem events into the business model. This marks a shift from traditional consultancy structures toward platform-based, system-led, and experience-driven formats.
2025
AdvantiKA achieves B Corp™ recertification with strong results and recognition across four Impact Business Models: Impact Improvement, Education, Serving Underserved Populations (indirect), and Designed to Give. During the year, AdvantiKA expands its work with SMEs across Central and Eastern Europe, and deepens its experiential learning activities through partnered thematic Climate Fresks and other experiential training formats, including collaborations with partners such as Patagonia.
2024
AdvantiKA deepens its role as a strategic partner for responsible business transformation. The year is marked by advanced B Corp and B Impact Assessment work, including the recertification journey of Weleda AG, alongside the delivery of impact strategy, decision-making, and experiential learning programs for SMEs and larger organisations. AdvantiKA also strengthens its ecosystem presence through curated events and Communities of Practice, further connecting business practice, leadership development, and regenerative approaches
2023
AdvantiKA formalises the IDG Swiss Business Fit Hub, contributing to the advancement of the Inner Development Goals (IDGs) and supporting the development of conscious, resilient leadership capable of navigating systemic change.
2021–2022
AdvantiKA GmbH becomes a certified B Corporation™. In parallel, the company initiates a strategic collaboration with Evolure Consultoria in Brazil to support the Latin American market. This collaboration evolves into a partnership between the founders, enabling both brands to operate jointly across Europe and Latin America.
2020
AdvantiKA submits its first B Impact Assessment™, and its founder becomes a trained B Leader, deepening the company’s engagement with the B Corp movement and reinforcing its commitment to responsible business practices.
2018
AdvantiKA GmbH is officially founded with the mission of supporting companies in designing and implementing positive triple bottom-line outcomes — environmental, social, and financial — within their core operations. From the outset, AdvantiKA positions profitability and responsibility as mutually reinforcing.
During this period, AdvantiKA becomes a member of S2 Sustainability Strategies – The Natural Step Schweiz, adopting its philosophy, framework, and the Future-Fit Business Benchmark as key reference points for systemic transformation.
The company also hosts its first public event promoting sustainable business cases, in partnership with S2 Sustainability Strategies – The Natural Step Schweiz and GreenBuzz Zürich, with support from WWF, Jungle Folk, The Blue Suit, and Patagonia.
2017
The foundations of AdvantiKA are laid around a strong belief in collaboration. From the beginning, the company is conceived as a network-based initiative, working alongside experts, organisations, and businesses to amplify impact.
AdvantiKA promotes good ideas and real success stories, guided by the conviction that all businesses can become “Business with a Greater Purpose.” Core values — harmony, trust, continuous improvement, intention, equality, and developing others — shape the company’s early partnerships and first workshops.
AdvantiKA establishes its base at Impact Hub Zurich, a global community of entrepreneurs, creatives, and technologists united by the principle: create, connect, care. This ecosystem plays a formative role in the company’s identity and way of working.
